Book more meetings with
deep call intelligence

Marcenta triages every SDR call, filters the ones that need your attention, and gives you clear breakdowns to refine your pitch, handle objections better and book more meetings.

Coach from consistent evidence

Use consistent scoring dimensions and turn-level evidence so coaching decisions are specific, repeatable, and easier to track over time.

Separate signal from noise

Triage recordings before analysis so managers can focus on real prospect conversations and the calls that offer the most coaching value.

See patterns across the team

Compare objections, funnel movement, and rep performance across conversations instead of reviewing each call in isolation.

Coach faster

Dissect every conversation

Get clear insights into every conversation without listening to every recording end to end.

Triage SDR calls

Separate IVR, phone screens, no-answers, and voicemails from real prospect conversations.

Opinionated conversation summaries

Summarize what happened, what the prospect cared about, which objections came up, and what next step was agreed.

Intuitive performance coaching

Surface the calls, moments, and behaviors managers should review first to coach reps faster.

Overview
Performance
Review
Notes
Scoring
Overall Score40/ 100
Script Adherence38/ 100
Discovery20/ 100
Objection Handling46/ 100
Next Step Control28/ 100
Prospect Persona Accuracy72/ 100
Brevity and Relevance34/ 100
Fluency58/ 100
Opener Grading2/ 5
Scoring Logic

Script Adherence

The call followed a basic cold-call flow and attempted a next step, but the opening reason was not concise and the SDR did not qualify ownership after the prospect said corporate handled the process.

Turn 7Turn 9Turn 11Turn 13Turn 15Turn 18Turn 20Turn 21

Call intelligence

See what drives performance across the team

Turn patterns across thousands of conversations into clear guidance for messaging, objection handling, and rep coaching.

Track SDR funnel performance

See how analyzed calls progress into human conversations, qualified conversations, and booked meetings.

Spot objections across conversations

Identify recurring objections across conversations and see how reps respond in real conversations.

Compare performance by rep

See which reps are converting conversations into meetings and where focused coaching can help.

Main call objections

Share of human conversations

252 objections
Bad timing
86 · 34%
No current priority
64 · 25%
Handled by another team
48 · 19%
Existing solution
33 · 13%

Performance by rep

Meetings booked

18
14
16
11
13
A. ChenM. PatelJ. RiveraS. BrooksD. Lee
Top performerA. Chen · 18

SDR funnel

Stage-to-stage conversion

Last 30 days
100%

Calls analyzed

1,284

37.9%

Human conversations

486

31.7%

Qualified conversations

154

41.6%

Meetings booked

64

Features

How SDR Call Intelligence works

Ingest and triage

Bring in recordings and separate human conversations from no-answers, voicemail, IVR, and other low-signal calls.

Transcribe and analyze

Turn real conversations into searchable transcripts, summaries, objections, qualification signals, and next steps.

Score and coach

Evaluate calls against consistent criteria and surface the moments managers should review first.

Track patterns and pipeline

Compare funnel movement, objections, and rep performance against meetings and pipeline outcomes.

Frequently Asked Questions

Everything you need to know about how Marcenta triages SDR calls, summarizes conversations, and surfaces coaching moments.

What does Marcenta analyze on an SDR call?

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Marcenta analyzes the transcript and conversation context to identify what happened, what the prospect cared about, which objections surfaced, how the rep responded, and what next step was agreed.

Does Marcenta analyze every recording?

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Yes. Recordings are triaged automatically so real prospect conversations receive a full analysis while no-answers, voicemail, IVR, phone screening, and other low-signal calls are filtered out.

How does call triage help SDR managers?

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Triage removes the noise from large call volumes and prioritizes the conversations with the most coaching value. Managers can spend their review time on the calls and moments that are most likely to improve performance.

Can Marcenta compare objections and rep performance?

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Yes. Marcenta surfaces recurring objections, shows how reps respond, and compares conversation and meeting outcomes by rep so managers can coach from team-wide patterns instead of isolated calls.

Do managers still need to listen to full recordings?

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Not for every call. Summaries and prioritized coaching moments help managers decide which conversations need a closer listen, while keeping the original call context available for deeper review.

How does call intelligence connect to pipeline?

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Marcenta combines conversation signals with CRM and marketing context so teams can relate call quality, objections, and rep behaviors to meetings, opportunities, and pipeline creation.

Turn every SDR call into a coaching signal