The agentic marketing OS for B2B SaaS teams.

Built by marketing operators for marketing operators. Marcenta combines marketing observability, AI reasoning and agentic orchestration in one platform.

app.marcenta.ai/incidents
Alerts
4 active · AI investigating 4
Medium
New Users in California dropped by 24%
Google Analytics 4
↓ 24%
AI monitoring
High
CPC increased in Ebook-Download campaign by 33%
LinkedIn Ads
↑ 33%
AI monitoring
Medium
Clicks for keyword 'ai crm software' dropped by 19%
Google Search Console
↓ 19%
AI monitoring
Medium
CTR in mobile device dropped by 32%
Google Ads
↓ 32%
AI monitoring

Think PagerDuty, Thoughtspot and Glean all rolled into one.
Purpose-built for B2B marketing teams.

Observability

Triage and identify issues early. With reasoning.

Flag regressions across metrics as and when they happen. Marcenta's agent triage every incident and find the root cause by going deep into the data. Agents continue to monitor incidents and automatically escalate to your team when human intervention is needed and even suggest the course of action.

Detect regressions and improvements at a granular level with root cause analysis
Continued agent monitoring post incident with escalation and resolution
app.marcenta.ai/incidents

New Users in California dropped by 24%

Observed
440
Baseline
545
Change
-24%
Duration
4 days
Incident summary

California new users dropped on Apr 15 across all channels. Marcenta cross-referenced Search Console data for California and found impressions held steady while clicks dropped 22% and average position fell from 4.2 to 5.3. The drop in ranking is the likely driver — users are seeing the result but clicking less frequently, reducing organic new user acquisition.

Metadata
DateApr 15, 2026
DimensionCalifornia
MetricNew Users
SeverityMedium
Trendline
Responders
Marcenta Agent
Monitoring until Apr 30, 2026
Activity
Flag detected by volume engine
Cross-channel validation complete
Investigation summary published
Orchestration

Orchestrate marketing programs with data-backed precision.

AI agents purpose-built for marketing teams to execute complex, multi-step programs with data-backed precision. Marcenta agents can autonomously execute tasks like keyword analysis, content generation and campaign optimization, all while keeping you in the loop for oversight and control.

app.marcenta.ai/orchestration
Agent run completed
4 steps executed · 2s ago
Analyze data
Insights generated
Generate keywords
AI42 keywords created
Build calendar
April content plan ready
Draft content
AIBlog draft generated
Review & approve draft
Assigned to you
Waiting for review
Output
April SEO Blog: Best CRM for B2B…
Agentic Analytics

Deep data analysis, without lifting a finger.

Reactively and proactively, Marcenta analytics agents go deep into your data, split metrics into cohorts to find the real answers. So you don't have to spend hours digging through reports and dashboards to justify performance metric spikes and drops.

app.marcenta.ai/agent
Why did CPL spike last week?
Finding: CPL +22% (from $22 → $27)
Root cause: Audience overlap across 3 campaigns reducing reach ~40%
Action: Pause lowest CTR campaign, reallocate 15% budget
AI
Evidence:GA4 week-over-week + campaign overlap report
Which campaign should I pause?
Pause Retargeting — lowest CTR (2.9%) and highest CPC ($31). Reallocate budget to Ebook-Download B.
AI
Evidence:Retargeting CTR 2.9% · CPC $31 (7d average)
Analysis:Forecast model shows CPL recovery in 5-7 days
Great. Create a task for this and measure impact over the next 7 days.
Task created: Pause Retargeting and reallocate 15% budget to Ebook-Download B.
Measurement: Tracking CTR, CPC, and CPL daily for 7 days with an automated impact summary.
AI
Connect your full marketing stack

Unified marketing system operating across channels.

Be it paid channels, CRM, organic channels, Marcenta plugs into your full marketing stack to give you a unified view and control center for all your marketing efforts.

Marcenta
NOBOARDING

60 seconds to your first insight.

All you need to do is connect your data sources with a simple login. That is all. No complex setup, no onboarding, no training. Marcenta automatically maps your metrics, starts monitoring, and delivers insights immediately.

A
Connect your data sources
One login each for each data source
B
Marcenta maps your metrics
Unified metrics layer built automatically and immediately
C
Observability goes live
Baselines calculated and observability starts immediately
D
First insights in 60 seconds
Pre-built reports and dashboards to get straight into action
app.marcenta.ai/connections
Active Connections
4 connected · monitoring live
GA
Google Analytics 4
● Connected
IN
LinkedIn Ads
● Connected
+2
More connected
● Connected
Available Connections
Search Connections
SC
Search Console
Connect
M
Meta Ads
Coming soon
R
Reddit Ads
Coming soon
P
Pipedrive
Coming soon

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