Almost anything. Ask questions across campaigns, analytics, CRM, calls, incidents, and revenue. Get evidence-backed answers without rebuilding the context yourself.
Ask about paid media, web analytics, CRM, SDR activity, calls, incidents, funnels, tasks, and revenue without switching between systems.
Marcenta connects related signals across your funnel so answers explain what changed, what likely caused it, and where to look next.
Move from question to output by turning responses into reports, summaries, recommendations, briefs, or task-ready artifacts.
Contextual answers
Dashboards show metrics. Marcenta helps your team ask follow-up questions across connected context: what changed, why it changed, what else moved, and what action should happen next.
Search conversations
Ask a specific question across recent conversations and get a direct answer grounded in the calls where the topic actually appeared.
Look across recent calls by asking about a feature, objection, competitor, or buying signal in plain English.
See how many conversations matched and which prospects raised the topic.
Understand the recurring questions and signals without reviewing every transcript yourself.
Good afternoon, Amar
Review mobile demo-form drop
Organic demo conversions dropped 18%
Weekly demand gen performance
Stay current
Ask a broad status question and get a concise view of what improved, what weakened, and which campaign deserves attention.
Review paid, organic, analytics, and CRM performance in the same answer.
See which changes explain the overall result instead of reading disconnected metrics.
Focus the team on the campaigns or conversion steps that warrant a closer look.
How did our campaigns perform last week?
MarcentaPerformance was mixed, but overall pipeline contribution improved. Google Search generated 14% more qualified leads at a slightly lower cost. LinkedIn spend increased 9% while qualified opportunities remained flat, making the Enterprise Retargeting campaign the main area to review. Organic traffic was stable, though mobile demo conversion fell after Monday’s form update. I would review LinkedIn Enterprise Retargeting and the mobile demo form before changing spend elsewhere.
Qualified leads
Last 7 days
206
+11% week over week
Features
Bring relevant campaign, analytics, CRM, call, report, incident, and revenue data into one workspace.
Ask a plain-English question and continue with follow-ups without rebuilding the context.
Pull the relevant evidence, connect related changes, and explain what the signals suggest.
Use the answer to focus an investigation, create an output, or direct the team toward the next review.
Connected context
Marcenta uses connected campaign, analytics, CRM, call, and revenue data so every answer is grounded in the full GTM context.
Everything you need to know about how Marcenta answers questions across your connected demand gen data.
You can ask about campaign performance, funnel movement, incidents, reports, SDR activity, calls, CRM data, pipeline, and revenue. Marcenta retrieves the relevant connected context before answering.
Generic chat starts without knowledge of your business. Ask Marcenta works from the reports, incidents, metrics, campaigns, calls, and revenue sources connected to your workspace, so answers reflect your actual GTM context.
Marcenta can identify the reports, incidents, sources, and metrics used to form an answer, helping your team review the evidence instead of relying on an unexplained response.
Yes. You can continue the conversation with natural follow-ups while Marcenta retains the current analysis context, so you do not need to rebuild the question or reopen multiple dashboards.
Yes. Marcenta can compare time periods, examine related metrics and segments, and connect changes across channels to surface likely causes and the evidence behind them.
Ask Marcenta can work across connected advertising, analytics, search, CRM, sales engagement, call, and revenue sources, giving each answer a broader view of the funnel.